Use cases

What people measure with Traqio — Meta ROAS, TikTok attribution, and more.

ROAS for your Meta app campaigns

See real return on ad spend for Facebook & Instagram app campaigns — attributed revenue ÷ spend, from install #1, via Meta CAPI.

Attribution + ROAS for TikTok app campaigns

Attribute installs to TikTok campaigns and measure ROAS, with server-side TikTok Events API forwarding. No minimum spend.

True ROAS with RevenueCat revenue

Pipe subscription & IAP revenue from RevenueCat into Traqio to compute real ROAS per Meta/TikTok campaign — matched to the install that drove it.

Apple Search Ads attribution and ROAS in Traqio

Traqio has no Apple Search Ads connector yet — no ASA spend means no ASA ROAS. Here is what we measure on iOS today, and what the connector adds.

Google Ads app campaigns: attribution and ROAS in Traqio

Traqio has no Google Ads connector yet — no Google spend means no ROAS for App campaigns. What our Android attribution does today, and what is missing.

LTV & ROAS for subscription apps

See true LTV and ROAS for your subscription app — RevenueCat revenue (initial + renewals) matched to the campaign that drove the install, from D0.

ROAS reporting for UA agencies

Give clients clear, transparent ROAS per Meta/TikTok campaign without enterprise MMP costs. Per-conversion pricing that scales with each client.

Attribution + ROAS for indie mobile games

Deterministic install attribution and ROAS for indie games running Meta & TikTok ads — transparent per-conversion pricing, no minimum, no sales call.